Slack integration


Slack Integration - Real-time Customer Feedback

🚀 Slack Integration - Real-time Customer Feedback

Transform your team's collaboration with instant NPS feedback directly in Slack!

Get notified the moment customers share their thoughts, collaborate on responses, and turn feedback into action - all without leaving your Slack workspace.

Why Connect Promoter Ninja to Slack?

Never Miss Critical Feedback

Get instant alerts when customers complete your NPS surveys. Turn every detractor into an opportunity and every promoter into a success story.

Streamline Team Workflows

Eliminate the back-and-forth of checking dashboards. Your team gets feedback where they already work - in Slack.

Smart Channel Routing

Automatically send different types of feedback to the right teams. Detractors go to support, promoters go to marketing, and everyone stays informed.

Get Started in 2 Minutes

1Access Settings
Click the settings cog icon next to your organization name in the top right

2Navigate to Integrations
Click on "Integrations" in the left menu

3Select Slack
Click on "Slack" from the integrations list

4Connect to Slack
Click "Connect to Slack" and authorize Promoter Ninja in the popup window

5Select Destination
Choose which Slack channel should receive your NPS feedback alerts

6Set Up Filtering
Configure filtering rules (optional) to control which responses get sent where

🎉 Done! Your team will now receive instant NPS feedback in Slack.

What You'll See in Slack

Each feedback alert includes everything your team needs to take action:

  • NPS Score - The customer's rating (0-10)
  • Written Feedback - Any comments they provided
  • Survey Context - Which survey and completion timestamp
  • Quick Links - Direct access to full response or survey dashboard
  • Customer Details - Email and any custom data you've collected

Customize Your Feedback Flow

Set Up Smart Routing

Create rules to automatically send feedback to the right teams:

Detractor Recovery Channel

Rule: Send to #customer-support when NPS score ≤ 6

Why: Support team can immediately reach out to unhappy customers

Promoter Success Channel

Rule: Send to #marketing when NPS score ≥ 9

Why: Marketing team can ask for testimonials and case studies

How Teams Use This Integration

E-commerce: Post-Purchase Recovery

Challenge: Online store needs to quickly address customer issues

Solution: Detractors (≤6) go to #customer-support, Promoters (≥9) go to #marketing

Outcome: Support team immediately contacts unhappy customers, marketing team reaches out to happy customers for reviews

SaaS: Product Development Insights

Challenge: Software company needs real-time product feedback

Solution: All responses go to #product-feedback, with special alerts for feature requests

Outcome: Product team gets real-time insights, can prioritize features based on customer demand

Healthcare: Patient Experience Management

Challenge: Medical practice needs to track patient satisfaction

Solution: Low scores go to #patient-care, high scores go to #staff-recognition

Outcome: Immediate follow-up on concerns, celebration of positive experiences

Maximize Team Efficiency

Leverage Slack Threads

When feedback arrives, use Slack threads to:

  • Discuss the feedback with your team
  • Assign follow-up actions
  • Share additional context about the customer
  • Track resolution status

Organize Your Channels

Create dedicated channels for different types of feedback:

  • #nps-detractors - For unhappy customers
  • #nps-promoters - For happy customers
  • #nps-feature-requests - For product suggestions
  • #nps-celebrations - For positive feedback

🔧 Troubleshooting

Problem: Notifications not appearing in Slack
Solution: Check that the Promoter Ninja bot has been invited to your channel. Type @promoter-ninja in the channel to invite it.
Problem: Can't see my channel in the dropdown
Solution: New channels may take up to an hour to appear. Click "Refresh channels list" in your integration settings.
Problem: Missing notifications for some responses
Solution: Check your custom rules and conditions. Make sure they're not too restrictive.

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Net Promoter, NPS are registered service marks, and Net Promoter Score and Net Promoter System are service marks, of Bain & Company, Inc., Satmetrix Systems, Inc. and Fred Reichheld.